Adventurista Boutique is another fun and inspiring brand we discovered at the expo. A brand after our own heart, Adventurista Boutique is an online shop where you can find clothes and accessories that cater to the wanderlust soul. Their brand was created for the woman who seeks adventure in the everyday - no matter where she is, or what sheâs doing. Inspired by the founderâs own sense of adventure and wanderlust, they curate and carry styles and products from a number of designers, many of which are from other female designers and companies, ranging in sizes 0-24. The company says, âWe believe that feeling good happens from the inside out. And feeling good in your clothes is an important aspect of this. Confidence is like magic, and when you are in alignment with who you truly are, in all aspects of your life, you will make amazing things happen.â More than just a boutique, on their website you can also find weekly life & style tips, free personal styling, and a community of likeminded women.
Gitas Portal is a London based fashion brand specializing in ready to wear apparel and accessories. Known for its clever use of beautiful Ankara/African wax prints, the fashion label aims to create pieces that transition well from casual day wear, to evening wear. Established in 2011, the brand embodies confidence and sophistication, and caters to women from all walks of life. In keeping with its social responsibility promise, Gitas Portal garments are produced locally to ensure that the working conditions and quality can regularly be monitored. And designed for women who around the world want to express their energy for stylish living, Gitas Portal takes great pride in celebrating and promoting cultural diversity through their diverse range of well-made quality products.
We've run the circuit of runway shows and events in Atlanta. And while the local fashion scene is different from Paris, or even New York, there are certain designers that definitely prove this city can hold its own on the fashion scene. When we stumbled upon homegrown designer label, Megan Fullerton at the Atlanta Ultimate Women's Expo, she had actually run off to take a probably much needed break. But it was her husband that was able to answer any questions we had about the brand. (Talk about team work.) With high quality, luxury styles, the SCAD graduate's new label is already making waves, including presenting her new 2019 Resort Collection, Mino, at New York Fashion Week a few months back.
With runway shows every thirty minutes, the Atlanta Ultimate Women's Expo made meeting new fashion designers a snap. One of the runway designers this year included local brand, Elva Mae, whose mission is to embrace, value, love, and affirm women through fashion and community. And their body positive mission was evident all over the runway. Run by Atlanta native, Deanna Rice and Bronx native, Ashley Booker, Elva Mae caters to fashion-forward women in a wide-range of sizes that flatter authentic body types. But the company only offers short-run items, which adds to their one-of-a-kind appeal.
THE J MARIE COLLECTION
79TH & LYNN